What Is SEO?
Google to further dilute exact match in AdWords; will ignore word order & function words
All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.
VIDEO: SEO Explained
New to SEO? Start with this quick and easy to understand video about search engine optimization. It’ll quickly cover the basics: